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24/7 Availability: The Power of Having a Website for Your Business

May 18, 2023Blog

24/7 Availability

In today’s world, accessibility and convenience are key factors that can make or break a business. Customers expect instant information, products, and services at their fingertips, regardless of the time of day. Your website is your 24/7 front door to your business.

There are several reasons why your website can be an asset to your business for your customer at all hours of the day.

  1. The Convenience of Round-the-Clock Access
  2. Expanding Reach Across Time Zones and Geographical Boundaries
  3. Capturing Opportunistic Customers and Impulse Purchases

The Convenience of 24/7 Access

Not all of your customers can just drive to your business at any time of the day. They may work 2nd or 3rd shift and unless your business is open during those times, these potential customers will never be able to walk into your business. Customers will be able to view your products and services and can even make purchases online at all hours. They can also contact you through the website when it is convenient to them and you can reply when it is convenient to you.

24/7 Can Expand Reach Across Time Zones and Geographical Boundaries

You can also expand your business to customers who live and work in all parts of the world. You are no longer bound by how long it can take to drive to your physical location. This can open up leads and sales from customers located in different parts of the world. This opens up new opportunities for growth and customer engagement that would be difficult to achieve solely through a physical presence. Imagine the possibility of making money while you sleep.

Capturing Opportunistic Customers and Impulse Purchases

The online landscape is filled with customers who browse and make purchases during non-business hours. Research shows that a significant percentage of online sales occur outside regular business hours and after COVID, consumers are even more likely to purchase online.  Customers who stumble upon your website at odd hours may be more inclined to make impulsive buying decisions. By embracing 24/7 availability, you can cater to these spontaneous moments and convert them into sales, providing a valuable boost to your revenue.

There are some strategies you need to consider for your website, however. You need to make sure you have selected a reliable web hosting service that guarantees minimal downtime. Regular website maintenance and updates are crucial to ensure your website functions without a glitch. Also, make sure you have several methods of communication that customers can contact you at including a contact form or email so that customers who visit your site while you are not available can contact you.

Also, include a phone number so if they want to talk to you, they have a way.
In a world where customers expect businesses to be available at their convenience, having a website with 24/7 availability is essential for success. By embracing the power of round-the-clock accessibility, you can expand your reach, capture opportunistic customers

For more information on our maintenance plans and/or a new website design, please feel free to contact us and set up an appointment.

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  • Darrell was ALWAYS available! He was so helpful in answering all my questions and ensuing I understood all the steps I needed to take to create the most professional and appealing website for my Firm. I really liked that, because of his experience and expertise, he was able to give me advise on what may or may not be the best/most appropriate information to add, pictures, etc. The level of professionalism and his knowledge of all things IT gives me assurance I can always reach out to him for any IT solution and you don't have to wait weeks for a response.

  • I was most impressed that Darrell was able to take the pages from my website and get them to a point where we could take the next step to refine the pages to my ideas. I was very happy with his response to my suggestions and requests on various components of the page; images, text, etc.

    After updating my site, he took some time to show me how to do my own editing and use the tools he put into place. Kudos, Mr. Jordan!

  • Jordan Web Solutions does a fantastic job of not only illustrating content, but also making sure to use phrases and words that will get your site to pop up in search engines. Professional, knowledgable, and quick. I would recommend them to anyone.

  • Darrell listened to what I wanted and designed the web site accordingly. He worked with us making changes as the site developed. He also had good suggestions and provided the instruction I needed.

  • Darrell was extremely creative, he had a lot of ideas for my website, which was fantastic because I didn't really know what was possible, or what exactly I wanted. He filled in a lot of gaps! He was also extremely patient with me, since I am not as tech savvy as some. I would definitely work with him again!

  • Darrell Jordan has designed and maintained our church website for the past several years.  Darrell is creative, efficient, and very accommodating.  He has gone “above and beyond” to give us exactly what we’re looking for.  I recommend him highly!

  • I’ve worked with Darrell for nearly 7 years. He has hosted several of my business websites, and I have recommended him to several family members and friends. He is professional, and very accessible, which is important when you need help with a business website. Much better than working with a large, faceless corporation.

  • I want to thank you for the work you did building us a new website. We are very pleased. The site looks so good. We are proud to call it our’s. I appreciate how agreeable you were to work with. You didn’t make us feel dumb because we knew so little about what we were doing. Thanks for that. Our new website is going to serve us for years to come. Once again, thank you.

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